Perfectly Middle Of The Road
As a product writer, superlatives are fun. Describing a something as “the rice splitter with the most features imaginable” or “the cheapest speaker dock of all time” makes Meh writing much easier.
Writer @skemmehs here to explain why writing about “good” products like this Ninja Professional Blender can be rather difficult. It’s not one of those overbuilt blenders that consumes the wattage of a small hydroelectric dam, nor is it a cheap blend-it-into-the-ground version.
But for you, the consumer, this is exactly the type of product you want to see because it is an extremely good version of a mid-tier blender. Check out the 1,000 Amazon reviews if you don’t believe me. And if you’ve become wary of the validity of Amazon reviews, check out the Fakespot analysis of the reviews, which claims 90% are of high quality.
(If you haven’t checked out Fakespot before, we strongly encourage it. It analyzes the quality of Amazon reviews and makes sure you’re not buying something with a bunch of phony ratings from paid Bangladeshi teens. It’s not perfect, but it’s usually pretty good.)
My life is made much harder by these solid, not-fancy, not-shitty products, because there ain’t much fun to be made of them. But your lives are presumably made better by them, because they’re ideal products. They are what Buddhists would call the “middle way” between austerity and indulgence, between the ascetic life and the excessive one, or between the worthless $6 car wash and rip-off $19 one.
Will it liquefy a liter of apricot pits in 5 seconds? No. Will it break down the fourth time you try to crush ice? No. Will it blend and blend well? Definitely.
