Ah, the BRAND NAME LABEL. Potent talisman of reputability! Or maybe ugly tag that makes medium-quality goods unaccountably more expensive. Were of two minds about this. On the one hand, we fancy ourselves clear-eyed hunters for value. Nothing pleases us more than finding a no-name, store-brand, or junk-brand product with beefy specs, built better than its manufacturers feeble rep would suggest. The proverbial diamond in the rough! A truffle in the peat! This years homecoming queen, hiding amongst the nerds under unkempt hair and unstylish glasses!On the other hand, shoppings exhausting sometimes. And if theres a name brand youve grown to trust, and that trust saves you some time and effort comparison shopping, thats great. Even if it does cost you a few extra bucks now and then. Youre buying free time you can use to do literally anything else besides reading Amazon user reviews. At its best, the reputable label gives you a shortcut. And life needs more shortcuts. If were convinced Company X makes good raincoats, or hand tools, or face cream, and that conviction means weve never gotta research raincoats, or hand tools, or face cream ever again in our lives, we say THANK YOU, Company X. Enjoy our money.Enter Yetis Hopper Flip 12 soft cooler. Yeti is undoubtably the best-known name in high-end coolers. If youre hauling fresh antelope quarters out of the desert or whatever, one of their iconic hard coolers is a no-brainer choice. But thats probably not what youre doing. Youre probably tailgating, or camping, or trying to keep vodka discreetly chilled under your desk until book club after work. Is it worth going to the guys who make the Cadillac of coolers to outfit your Hyundai lifestyle?Maybe, if you can find a reputable online retailer wholl sell it to you cheap. WINK, WINK.Oh shit, are deals like these going to make Meh a trusted brand!?
Yeti Flip 12 Cooler
Features
- High-density Dryhide fabric shell is waterproof and resistant to mildew, punctures, UV rays, cutting remarks, dirty looks- Yeti calls the Hydrolok zipper the toughest, highest-performing waterproof and leakproof cooler zipper in the world, which maybe it is, but then again a lot of mothers call their boys handsome too- Have you seen Yetis YouTube channel? Its honestly terrific- Holds 13 cans of beer using a 2:1 lbs of ice-to-beer ratio, or 16 pounds of ice by itself, slightly lighter if you use Nitrogen ice (customers on outer moons and Pluto only)- We think we were able to get our hands on these due to the new (higher-priced) Flip 18 rollout. We’re coyotes of ecommerce, gobbling up whatever gristle a grizzly leaves on the bone- Model: YHOPF12G, and suddenly we’re hungry for pancakes
Specifications
Specs ====- Model: YHOPF12G- Condition: New- Outside: 10 11 1/2 12 5/8- Inside dimensions: 8 9 11- Empty weight: 3.1 lbs- Holds 13 cans of beer, or 16 pounds of ice- Dryhide shell is waterproof, mildew resistant, puncture resistant, and UV resistantWhat’s in the Box? ====1x Yeti coolerPictures====CoolerCooler with canZipperShoulder strapInsideFrontDudePrice Comparison ====$249.99 at Amazon
