The Burdens of Success
Success is great. But it can also push you to make some brash decisions.
That’s the Philips Sonicare story in a nutshell. Philips saw they had a major hit on their hands with their sonic toothbrushes. What’s more, they understood that this meant, going forward, they’d need to make brush heads a major part of their business. That’s all well and good.
The problem is, they got a bit ambitious and started designing a whole slew of different heads, each one with a specific area of focus: plaque control, gum care, and whitening (which are the ones we’re selling today).
But we’ll let you in on a secret. Even though they were designed for specific purposes, they all work for, you know, brushing teeth.
That’s what Philips quickly realized: despite all their thoughtful engineering, people just want all-around functional brush heads. So, they’re simplifying their catalog and we’re taking on some of their overstock to offer you great brush heads at a wildly cheaper price than you’d find elsewhere.
How much cheaper? At Amazon you’d pay around $80 for the same 8 brush heads
So get an 8-pack, and keep your teeth cleaner, healthier, and very possibly whiter. All while keeping your wallet greener.
